Director of Marketing for Athletics

The Department of Athletics at Wofford College, a member of the Southern Conference, is seeking applications for the Director of Marketing position. Wofford College supports 20 Division I intercollegiate athletic programs. This is a full-time position beginning in September 2025 that will require day-to-day office duties and game management responsibilities.

JOB DUTIES

• Lead the execution of strategic marketing initiatives designed to drive revenue, increase brand visibility, and meet key project deadlines

• Run the in-venue productions, ensuring a cohesive and engaging fan experience that aligns with the department’s branding and promotional goals.

• Collaborate with ticketing staff to support sales objectives, including the development and execution of group sales and experiential promotions.

• Analyze and compile campaign performance data, images, and assets for use in internal reporting and external sponsorship recaps.

• Contribute to the creation and oversight of visual content, assisting with graphic design and brand messaging for promotional use.

• Assist in the preparation and execution of gameday operations for various college sports events.

• Support the setup and breakdown Wofford Athletics Events including equipment, facilities, and promotional materials.

• Manage community outreach and engagement throughout the Spartanburg community.

• Assist with administrative tasks and other duties as assigned by the athletic department staff.

• Represent Wofford Athletics at community events and increase brand awareness.

• Other duties as assigned by the Assistant AD of Marketing and Video.

The Department of Athletics at Wofford College, a member of the Southern Conference, is seeking applications for the Director of Marketing position. Wofford College supports 20 Division I intercollegiate athletic programs. This is a full-time position beginning in September 2025 that will require day-to-day office duties and game management responsibilities.

JOB DUTIES

• Lead the execution of strategic marketing initiatives designed to drive revenue, increase brand visibility, and meet key project deadlines

• Run the in-venue productions, ensuring a cohesive and engaging fan experience that aligns with the department’s branding and promotional goals.

• Collaborate with ticketing staff to support sales objectives, including the development and execution of group sales and experiential promotions.

• Analyze and compile campaign performance data, images, and assets for use in internal reporting and external sponsorship recaps.

• Contribute to the creation and oversight of visual content, assisting with graphic design and brand messaging for promotional use.

• Assist in the preparation and execution of gameday operations for various college sports events.

• Support the setup and breakdown Wofford Athletics Events including equipment, facilities, and promotional materials.

• Manage community outreach and engagement throughout the Spartanburg community.

• Assist with administrative tasks and other duties as assigned by the athletic department staff.

• Represent Wofford Athletics at community events and increase brand awareness.

• Other duties as assigned by the Assistant AD of Marketing and Video.

QUALIFICATIONS

• Bachelor's degree required.

• Working knowledge of gameday operations, marketing and social media strategy in collegiate or professional sports.

• At least 4 year’s experience working in collegiate or professional sports preferred.

• Strong interpersonal, written and verbal communication skills.

• Organized, dependable, punctual, willing to learn and a self-starter.

• Ability to work nights, weekends and some holidays.

TO APPLY: 

Complete the application and include a cover letter, resume, and three references. Review of applicants will begin immediately and will continue until the positions are filled.

ABOUT WOFFORD COLLEGE

Wofford College, established in 1854, is a private liberal arts residential college located a few blocks north of downtown Spartanburg, South Carolina. Wofford offers 27 major fields of study to a student body of nearly 1,800 undergraduates and is nationally known for the strength of its academic program, outstanding faculty, and study abroad participation. Wofford is home to one of the nation’s 290 Phi Beta Kappa chapters. The college community supports 19 NCAA Division I athletics teams and numerous student organizations, including honor societies, professional organizations, faith-based organizations, Greek life, and club sports.

SPARTANBURG, SOUTH CAROLINA

Spartanburg is in upstate South Carolina, 30 miles east of Greenville, South Carolina, an hour from Charlotte, North Carolina, and three hours east of Atlanta, Georgia. Historic Charleston and the South Carolina coast are three hours away, and Wofford sits an hour south of the artistic, culinary hub of Asheville, North Carolina. Spartanburg is a growing, diverse community that supports six colleges and universities, as well as numerous civic arts and cultural

EEO STATEMENT

Wofford College values diversity within our students, faculty and staff and strives to recruit, develop and retain the most talented people. Wofford College does not discriminate in employment on the basis of race, color, creed, religion, sex, sexual orientation, transgender status, gender identity, age, national origin, disability, veteran status or any other legally protected status in accordance with applicable federal, state and local laws. For information about Wofford’s Title IX compliance, visit wofford.edu/administration/title-ix. It is the policy of Wofford College to provide reasonable accommodations for qualified individuals with disabilities for employment. If you require any accommodations to participate in any part of the hiring process, please contact HumanResources@Wofford.edu. 

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