Senior Manager, Revenue Strategy
EXPIRED

University of Wisconsin-Madison

Madison, WI

Posted Date: Jun 11, 2024

Expired Date: Aug 31, 2024

QUALIFICATION

  • Salary Expectation
    $72,000/yr
  • Years of Experience
    5+ Years
  • Work Type
    Full-time

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Athletic Director
Conference
Big Ten (DI)
About the Job
Job Description

Job Summary:

The Senior Manager of Revenue Strategy will play a vital role in driving revenue growth for Wisconsin Athletics. This position will lead strategic initiatives to maximize revenue streams, develop innovative approaches to fundraising, sponsorship, licensing, and other revenue-generating activities. Reporting to the Senior Associate Athletic Director for Administration and Legal Affairs, they will collaborate with various stakeholders to ensure financial success and support the overall mission and goals of the athletic program.

Responsibilities:
- Develop and implement comprehensive revenue generation strategies aligned with the athletic department's objectives and financial targets.
- Lead efforts to cultivate and maintain relationships with athletic department partners, donors, and other key stakeholders to create new revenue-generating opportunities.
- Build extensive presentations to help inform staff and identify growth opportunities
- Collaborate with key athletic department partners on the creation of new revenue-generating opportunities
- Collaborate with marketing and communications teams to create compelling sponsorship packages, promotional materials, and marketing campaigns to attract sponsors and enhance brand visibility.
- Analyze market trends, benchmark performance against industry standards, and identify new revenue opportunities to drive growth and competitiveness.
- Establish and monitor key performance indicators (KPIs) to track revenue performance, measure the effectiveness of revenue generation efforts, and make data-driven decisions.
- Collaborate with finance and budgeting teams to develop annual revenue forecasts, monitor revenue targets, and ensure financial accountability.

Join our team and be part of shaping the future of our athletic program while making a meaningful impact on the lives of student-athletes and our community!

Responsibilities:

Department History

University of Wisconsin-Madison Development 2025–2026

Person Role

Marija Pientka

Senior Associate Athletic Director for Sports Administration/SWA

Jason King

Senior Associate Athletic Director for Capital Projects and Operations

Chad Kimmel

Associate Athletic Director - Development

Derek Steinbach

Assistant Athletic Director - Major Gifts

Brian Mason

Director of NIL Strategy

Logan Samuelson

Director of Development

Tyler Norman

Director of Business Development

Zachary Epstein

Assistant Director of Development - Premium Seating

University of Wisconsin-Madison Communications 2025–2026

Person Role

Luis Hernandez

Associate AD - Strategic Communications

Patrick Herb

Assistant Athletic Director, Strategic Communications - Football

Paul Capobianco

Assistant Director of Brand Communications

A.J. Harrison

Assistant Director of Brand Communications

Megan Milliron

Assistant Director of Brand Communications

Nate Jelinek

Assistant Director of Brand Communications

Jake Ross

Assistant Director of Brand Communications

Hallie Utter

Football Digital Media Coordinator

University of Wisconsin-Madison Marketing 2025–2026

Person Role

Jackie Davenport

Associate Athletic Director for Student Services

Erin McMillan

Associate Athletic Director/Head of Brand Marketing

Chris Hall

Assistant Athletic Director, Video and Game Presentation

Allison Minisce

Director of Game Day & Fan Marketing Experience

Evan Warwick

Associate Director of Fan & Game Day Experience

Jeff Bell

Assistant Director of Video Services

Andrew Lillig

Assistant Director of Fan & Game Day Experience

Emily Peters

Assistant Director, Social Media Marketing Strategy

University of Wisconsin-Madison Development 2024–2025

Person Role

Marija Pientka

Senior Associate Athletic Director for Sports Administration/SWA

Jason King

Senior Associate Athletic Director for Capital Projects and Operations

Chad Kimmel

Associate Athletic Director - Development

Derek Steinbach

Assistant Athletic Director - Major Gifts

Jessie Pung

Senior Director of Athletics Development

Brian Mason

Director of NIL Strategy

Logan Samuelson

Director of Development

Tyler Norman

Director of Business Development

University of Wisconsin-Madison Communications 2024–2025

Person Role

Patrick Herb

Assistant Athletic Director, Strategic Communications - Football

Paul Capobianco

Assistant Director of Brand Communications

A.J. Harrison

Assistant Director of Brand Communications

Megan Milliron

Assistant Director of Brand Communications

Nate Jelinek

Assistant Director of Brand Communications

Ashley Steltenpohl

Assistant Director of Brand Communications / Creative Content

Hallie Utter

Football Digital Media Coordinator

University of Wisconsin-Madison Marketing 2024–2025

Person Role

Jackie Davenport

Associate Athletic Director for Student Services

Chris Hall

Assistant Athletic Director, Video and Game Presentation

Lexi Hameister

Director of Marketing & Social Strategy

Allison Minisce

Associate Director of Events and Promotional Marketing

Jeff Bell

Assistant Director of Video Services

Lala Kekuewa

Assistant Director of Game Day and Fan Experience

Lucy Lightle

Assistant Director of Game Day and Fan Experience

Evan Warwick

Assistant Director of Events and Promotional Marketing

University of Wisconsin-Madison Development 2023–2024

Person Role

Marija Pientka

Sr. Associate AD for Sports Administration

Jason King

Sr. Associate AD for Capital Projects

Chad Kimmel

Assistant Athletic Director of Development

Derek Steinbach

Assistant Athletic Director - Major Gifts

Jill Noyce

Senior Director of Development - Annual Fund

Sarah Claus

Senior Director of Development - Stewardship & Engagement

Brian Mason

Director of NIL Strategy

Jessie Pung

Director of Development

University of Wisconsin-Madison Communications 2023–2024

Person Role

Patrick Herb

Director of Brand Communications & Strategy

Diane Nordstrom

Associate Director of Brand Communications

Paul Capobianco

Assistant Director of Brand Communications

Ashley Steltenpohl

Assistant Director of Brand Communications/Creative Content

A.J. Harrison

Assistant Director of Brand Communications

Brandon Harrison

Assistant Director of Brand Communications, Social Media

Bianca Miceli

Assistant Director of NIL Community Outreach

Megan Milliron

Assistant Director of Brand Communications

University of Wisconsin-Madison Marketing 2023–2024

Person Role

Jackie Davenport

Assistant Athletic Director for Community Relations

Chris Hall

Assistant Athletic Director, Video Content Strategy and Game Presentation

Lexi Hameister

Director of Marketing & Social Strategy

Allison Minisce

Associate Director of Events and Promotional Marketing

Jeff Bell

Assistant Director of Video Services

Brooke Robinson

Assistant Director of Events and Promotional Marketing

John Cornfield

Assistant Director of Events and Promotional Marketing

Evan Warwick

Assistant Director of Events and Promotional Marketing

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