Department History
Marketing 2026–2027
| Person | Role |
|---|---|
Joe Rafanelli |
Deputy AD - Revenue Generation and Brand Strategy/CRO |
|
Mark LaFrance |
Associate AD, Digital Media and Marketing: MBB, MTEN, ROW |
Amber Morse |
Director of Creative Media |
Jeff O'Bier |
Director, Broadcast and Video Production |
|
Beck Parrish |
Director of Creative Media |
|
Lily Plizga |
Associate Director of Fan Engagement & Brand Strategy; WSOC, WREST, BASE, XC/T&F, MBB |
Tyler Rubin |
Assistant Director, Broadcast and Video Production |
|
Shane Swift |
Video Coordinator |
Marketing 2025–2026
| Person | Role |
|---|---|
|
Mark LaFrance |
Associate AD, Digital Media and Marketing: MBB, MTEN, ROW |
|
Jeff O'Bier |
Director, Broadcast and Video Production |
|
Beck Parrish |
Director of Creative Media |
Miyah Watford |
Director of Marketing and Digital Strategy |
|
Lily Plizga |
Associate Director of Fan Engagement & Brand Strategy; WSOC, WREST, BASE, XC/T&F, MBB |
Kylie Thompson |
Marketing Graduate Assistant |
Marketing 2024–2025
| Person | Role |
|---|---|
|
Mark LaFrance |
Associate AD, Digital Media and Marketing: MBB, MTEN, ROW |
|
Jeff O'Bier |
Director, Broadcast and Video Production |
|
Beck Parrish |
Director of Creative Media |
|
Miyah Watford |
Director of Marketing and Digital Strategy |
|
Lily Plizga |
Assistant Director of Fan Engagement |
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