University of North Carolina at Asheville Marketing

Asheville, NC

Department History

Marketing 2026–2027

Person Role

Kassi Butcher

Assistant Athletic Director for Communications and Innovative Marketing (Contact for: Men's Basketball, Volleyball, Cross Country, Track & Field, Golf)

Dani Nicosia

Assistant Athletic Director for Social Media Content Strategy and Branding (Sport Supervisor: Volleyball)

Jake Miller

Director of Athletic Communications (Contact for: M/W Soccer, Women's Basketball, Swim & Dive, M/W Tennis, Baseball)

Abby St John

Director of Marketing and Community Engagement

Logan Wiggenhorn

Director of Live Productions

Bo Barber

Video Coordinator

Marketing 2025–2026

Person Role

Kassi Butcher

Assistant Athletic Director for Communications and Innovative Marketing (Contact for: Men's Basketball, Volleyball, Cross Country, Track & Field, Golf)

Dani Nicosia

Assistant Athletic Director for Social Media Content Strategy and Branding (Sport Supervisor: Volleyball)

Abby St John

Director of Marketing and Community Engagement

Marketing 2024–2025

Person Role

Kassi Butcher

Assistant Athletic Director for Marketing and Communications (Contact for: Men's Basketball, Volleyball, Cross Country, Track & Field, Golf)

Dani Nicosia

Assistant Athletic Director for Digital and Creative Branding (Sport Supervisor: Volleyball)

Abby St John

Director of Marketing

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