University of North Texas Business & Finance

Denton, TX

Charley Thrash

Deputy AD, Revenue Generation/Chief Revenue Officer

4 Yrs

Matt Witty

Executive Senior Associate AD/Chief Financial Officer

10 Yrs

Taylor Patterson

Assistant AD, Business Operations

4 Yrs

Lauren Cherry

Director, NIL Strategy & Revenue Share Operations

2 Yrs

Cole Trammell

Director, Business Operations (Procurement & Contracts)

2 Yrs

Chase Richardson

Manager, Business Development

1 Yr

Department History

Business & Finance 2026–2027

Person	Role
Charley Thrash	Deputy AD, Revenue Generation/Chief Revenue Officer
Matt Witty	Executive Senior Associate AD/Chief Financial Officer
Taylor Patterson	Assistant AD, Business Operations
Lauren Cherry	Director, NIL Strategy & Revenue Share Operations
Cole Trammell	Director, Business Operations (Procurement & Contracts)
Chase Richardson	Manager, Business Development

Person	Role
Charley Thrash	Deputy AD, Revenue Generation/Chief Revenue Officer
Matt Witty	Executive Senior Associate AD/Chief Financial Officer
Taylor Patterson	Assistant AD, Business Operations
Haylee Bocca	Director, Business Operations
Lauren Cherry	Director, NIL Strategy & Revenue Share Operations
Cole Trammell	Director, Business Operations (Procurement & Contracts)

Person	Role
Charley Thrash	Deputy AD, Revenue Generation/Chief Revenue Officer
Matt Witty	Executive Senior Associate AD/Chief Financial Officer
Amanda Brooks	Associate AD, Business Operations
Pilar Bradfield	Assistant Athletic Director, Business Operations
Taylor Patterson	Assistant AD, Business Operations

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