University of South Florida Marketing

Tampa, FL

Department History

Marketing 2026–2027

Person Role

Alexis Johnston

Manager, Advertising and Promotions

Brandon Kowalak

Sr. Videographer

William Browne

Coordinator, Community Engagement

Anthony Goden

Videographer

Justin Savoie

Vice President of Athletics Marketing Oversight: Communications, Live Events, Marketing

Dominik Vega

Videographer

Mary-Scott Gavasto

Coordinator, Digital Marketing

Carlee Calfee

Sr. Manager, Social and Digital Strategy

Marketing 2025–2026

Person Role

Martin Salamone

Senior Associate Athletics Director / External Affairs

Carl Schmid

Assistant Vice President, Creative & Brand Strategy Oversight: Design, Photo, Video

Analee Rodriguez

Associate Vice President, Athletics Marketing Oversight: Creative and Brand Strategy, Social Media, Marketing

Brandon Kowalak

Sr. Videographer

Stephen Galvin

Sr. Photographer

Anthony Goden

Videographer

Dominik Vega

Videographer

Marketing 2024–2025

Person Role

Martin Salamone

Associate AD/Marketing & Fan Engagement

Carl Schmid

Associate Athletic Director/ Branding & Digital Strategy

Matthew Gess

Director of Marketing

Brian Specia

Senior Director of Sales and Service

Brandon Kowalak

Associate Director of Athletics Creative Video

Shalyce Caban

Assistant Director of Marketing

Anthony Goden

Assistant Director of Athletics Creative Video

Dominik Vega

Videographer

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